New York-born and California-bred, Keidi fell head over heels in love with the Bay Area when she moved to San Francisco in 2012. It quickly became the perfect setting for Keidi's universe, which revolves around food, drink, and creating lasting memories.
Keidi has ten years of combined experience in marketing, event management and hospitality. Growing up in Los Angeles, Keidi earned her degrees in Communication Studies and Psychology from UCLA. For nearly five years, she managed creative marketing projects for over sixty film campaigns at Lionsgate, including box office-breaking The Hunger Games. In 2012 she left Hollywood and relocated to San Francisco, where she began tasting her way through the greatest food city in the world.
For three years, Keidi honed her food and wine knowledge and hospitality skills in the vibrant San Francisco restaurant scene and later whet her industry-appetite at a boutique hospitality marketing agency. There, Keidi had the privilege of working with high profile restaurant and large-scale event clients including Lemonade, One Market Restaurant, Black Cat, James Beard Taste America, and Flavor! Napa Valley. She organized and promoted restaurant launches and pop-up events, executed marketing campaigns, and cultivated strategic partnerships with industry leaders.
Today, Keidi resides in Oakland and when she’s not planning events, eating, or imbibing, Keidi spends her time watching indie films, traveling, cooking, and being crafty.